AI Insights · Timothy · July 2021
Top 5 Personalization Apps Performance in Oceania: Q2 2021
Explore the performance trends of the top 5 personalization apps in Oceania during Q2 2021, including metrics on downloads, revenue, and active users.
In the second quarter of 2021, the top 5 personalization apps in Oceania showcased distinct trends in downloads, revenue, and active user metrics. Here's a closer look at their performance based on data from Sensor Tower.
ALIVE: Create and Customize saw a notable fluctuation in weekly revenue, peaking at around $4.9K at the end of March and then experiencing a decline, reaching approximately $2.0K by the end of May. However, June showed a recovery with revenue climbing to about $2.8K. Downloads exhibited a similar pattern, starting with 2.3K and peaking mid-June at 9.9K before settling at 6.3K. Active users also saw a rise from 18.4K at the end of March to 31.2K by mid-April, before stabilizing around 26.0K at the end of June.
Zedge™ Wallpapers & Ringtones maintained a relatively stable revenue throughout the quarter, hovering around $1.5K weekly. Downloads and active users followed a steady trend, with downloads fluctuating between 3.5K to 4.5K and active users remaining consistent at approximately 20K to 22K.
Facer Watch Faces experienced a gradual increase in revenue, starting at $439 and peaking at $606 in mid-May. Downloads rose steadily from 613 at the end of March to 949 by the end of June. Active users showed a modest increase, starting at 2.8K and reaching 3.1K by quarter's end.
Real Followers & Likes via Tag showed significant growth in revenue, starting at minimal values and peaking at around $619 in mid-June. Downloads followed a similar trend, starting at 30 and reaching 709 by the end of June. Active users also saw a substantial increase, starting at 154 and climbing to 2.4K by the end of the quarter.
Mods Maps Skins for Minecraft, a newer entry, saw its weekly revenue grow from $0 in early May to $834 by mid-June. Downloads surged from 96 in early May to a peak of 5.8K by the end of the month before stabilizing. Active users increased from 342 in mid-May to a peak of 3.9K by mid-June, before settling at 1.2K by the end of June.
These insights provide a comprehensive view of the performance trends of top personalization apps in Oceania during Q2 2021. For more detailed insights, visit Sensor Tower.
